BUILDING ARVENTO

Follow the journey of building ARVENTO — one week, one step at a time.

From product development and website improvements to ARVENTO LIFE and travel tools, this page documents the progress behind the brand.

Before May 2026

Building the Foundation

Brand Development
Established the long-term direction of ARVENTO and defined the brand around Cycling × Culture × Storytelling.

Product Development
Improved the first-generation cycling jersey fit, selected performance fabrics, reviewed material certifications, and developed the Design Stories concept.

Amazon
Built the Amazon product page, completed A+ Content, and continued improving product images and product information.

Customization
Developed the idea of local-inspired cycling jerseys and began shaping the custom design direction.

Film Production
Taiwan-TAIPEI | IDAHO | MILAN | CONNECTICUT| Consuegra Spain

NEW PORT - Rhode Lsland | New Jersey- USA | |

CONSUEGRA SPAIN 🚲 Local cyclists : flowrun_oficial

2026 · Week 19

May · Week 2

Brand Development
Defined the core content structure for ARVENTO LIFE.

Website
Built the Why Go and Quick Facts sections.

Product
Continued improving product visuals and presentation.

Film Production
WYOMING - Hulett - Devils Tower

2026 · Week 20

May · Week 3

Brand Development
Started developing a repeatable workflow for city research and storytelling.

Website
Planned the Route Guide and Highlights sections.

Product
Continued refining jersey design details.

Film Production
Tuscaloosa - ALABAMA

2026 · Week 21

May · Week 4

Brand Development
Expanded ARVENTO LIFE’s Japan direction.

Website
Adjusted and improved the first destination pages.

Product
Improved cycling jersey presentation images.

Film Production

Inspired by the Spirit of the Giro d'Italia
An ARVENTO Original

🚲 Local cyclists : bike.1977

2026 · Week 22

May · Week 5

Brand Development
Started planning the U.S. city story direction.

Website
Created the first U.S. destination structure.

Product
Continued improving product presentation.

Film Production

Aizuwakamatsu - Japan

🚲 Local cyclists : 081cyclist.workout

2026 · Week 23

June· Week 1

Brand Development
Defined a scalable workflow for creating ARVENTO LIFE destination stories.

Secure a U.S. registered trademark (RM).

Website
Expanded the destination page structure with Route Guide and Highlights.

Product
Continued refining cycling jersey design and presentation.

Film Production

Socorro- NEW MEXICO

2026 · Week 24

June· Week 2

Brand Development
Continued expanding ARVENTO LIFE with Japan-focused destination content.

Website
Improved the first destination pages and overall content structure.

Product
Enhanced cycling jersey presentation images.

Film Production
Annapolis, Maryland

2026 · Week 25

June · Week 3

Brand Development
Started expanding ARVENTO LIFE into the United States.
ARVENTO has secured a U.S. trademark (RM).

Website
Developed the first U.S. destination page structure.

Product
Continued improving product presentation and storytelling.

Film Production

remake Kamakura-japan

Kinokawa, Wakayama

2026 · Week 26

June · Week 4

Brand Development
Expanded the ARVENTO LIFE destination library and refined the overall website direction.

Website
Introduced Travel Tools and improved navigation for destination pages.

Product
Refined jersey mockups and product visuals.

Film Production
Production is paused for a week .

2026 · Week 27

June · Week 5

Brand Development
Continued building the official ARVENTO website and Founder Launch roadmap.

Obtain approval for the European trademark.

Website
Expanded destination content and improved the user experience across ARVENTO LIFE.

Product
Completed additional cycling jersey presentation assets.

Film Production
Milwaukee, Wisconsin

2026 · Week 28

July · Week 1

Brand Development
Established the official direction for ARVENTO Founder Launch 2026.

Website
Completed the primary website architecture and page structure.

Product
Completed cycling jersey illustration templates from XXS to 3XL.

Film Production
Iowa — Des Moines

2026 · Week 29

July · Week 2

Brand Development
Introduced BUILDING ARVENTO to document the brand's ongoing journey and weekly progress.
Creative Archive
Introduced DESIGN ARCHIVE to organize ARVENTO's creative work, design concepts, and visual storytelling.
RUNWAY & RIDE BETTER

Website
Added the BUILDING ARVENTO section and continued improving the overall website experience.
Update Content:

Montana, USA \ New Jersey, USA \ North Carolina (Charlotte) \Wisconsin (Milwaukee) \Iowa (Des Moines) \Connecticut (New Haven) \Pennsylvania (State College) \Indiana (Indianapolis) \California (San Francisco)

ARVENTO Life Expansion
Expanded ARVENTO Life with new destination collections for Spain, France, and Italy.

Product
CB001 , FC001 , WM001
There are three styles of cycling jerseys, scheduled for direct delivery to the sewing factory on July 9.

Film Production
Carcassonne, France coming soon

2026 · Week 30

July · Week 3

Brand Development
Expanded the ARVENTO ecosystem through ARVENTO+ Journey, Route Check, Ride Better recovery content, and destination-based cultural storytelling.

Film Production
Completed the Memmingen, Germany film featuring the Allgäu landscape and Wallenstein Festival.
Began developing the Virginia Beach cycling

ARVENTO Life
Expanded and refined destination content for Kamakura, Aizuwakamatsu, Kurashiki, Kinokawa, Annapolis, Quechee, and Memmingen.
Added local flowers, cultural meanings, cycling communities, and destination imagery.

Website
Developed the initial ARVENTO+ Journey homepage and destination search experience.

Route Check
Confirmed the ARVENTO Route Check framework and route-confidence system for scalable use across hundreds of cities.

2026 · Week 31

July · Week 4

Brand Development
Expanded the ARVENTO ecosystem across travel, cycling, culture, and digital services.

ARVENTO Journey
Confirmed the core functions, technical structure, and hotel-based itinerary planning system.

Film Production
Completed the Virginia Beach film and began developing the Fukuoka cycling story.

ARVENTO Life
Added more destination, cultural, festival, flower, and cycling community content.

Travel Tools
Added the Local Food Stories
Completed the independent local food discovery and cultural storytelling system.

Technical Development
Tested the Cloudflare API, OpenAI connection, and Local Food system deployment.

2026 · Week 32

August · Week 1

Building Travel Systems for Future Users

ARVENTO Journey (45%)
Continued Task 3 development, database validation, and system testing.

ARVENTO Lens (90%)
Established the Ride Lens and Run Lens product architecture and route-planning structure.

Local Food Discovery (done)
Finalized the cost-controlled nearby food search system using Google Places.

Travel Tool - Travel Safety (done)

Completed the core structure and functions of the travel safety system.

AI Glasses Research ( draft )
Explored Rokid AI glasses and planned a simple interactive prototype.

2026 · Week 33

August · Week 2

Expanding ARVENTO into Everyday Movement

ARVENTO Life
Added Sturgis, South Dakota and connected the destination with its August 3 Instagram film.

Ride Better
Reorganized the platform around Exercise Library, Trusted Fitness Resources, and Strength for Life.

Trusted Fitness Resources
Expanded ACE and MedlinePlus educational resources, with permission from the American Council on Exercise (ACE) to link directly to the ACE Exercise Library.

Strength for Life
Created a new movement system focused on leg strength, balance, mobility, everyday strength, routines, reminders, and long-term consistency.

ARVENTO Lens
Advanced Ride Lens and Explore Lens development, including route planning, place discovery, and system verification.

Digital Experience
Continued refining ARVENTO’s Shopify structure, Design Archive, and connected brand experience.

2026 · Week 34

August · Week 3

ARVENTO Film — Sapporo

Completed the Sapporo, Hokkaido film, connecting tulips, cycling, Sapporo’s urban landmarks, Japanese ikebana, and the Lake Toya fireworks into one visual story.

ARVENTO Lens

Continued building ARVENTO Lens, with ongoing development around route planning, place discovery, navigation logic, and the overall Ride / Run experience.

Cycling Jersey Illustration

Completed a major update to the cycling jersey illustration and model system, improving garment accuracy, front-and-back consistency, riding poses, and overall ARVENTO visual presentation.

ARVENTO Japan — Fukuoka

Developed the initial ARVENTO Fukuoka concept and story architecture with GPT, exploring how local culture, city identity, cycling, and visual storytelling can form the foundation of a future ARVENTO film.

Development System

Continued improving the ARVENTO development workflow, including discussions around GitHub, Codex, geospatial routing, and dedicated ARVENTO architecture skills to support future Lens and Journey development.

BUILDING ARVENTO will be updated every Monday

2026 · Week 35

August · Week 4

ARVENTO Film — Fukuoka

Completed the ARVENTO Fukuoka film, developing a father-and-son story through Fukuoka’s morning streets, local culture, cycling, Hakata-ori, Kushida Shrine, and everyday family connections.

ARVENTO Lens

Completed a major development milestone for ARVENTO Lens — Ride.

The core experience now connects real-location discovery, place selection, smart route ordering, route generation, outbound and return navigation, Google Maps integration, and distance calculation into a unified riding workflow.

This establishes the foundation for the future combined ARVENTO Lens — Ride / Run platform.

Raglan Cycling Jersey System

Completed a major update to the ARVENTO Raglan cycling jersey model and pattern system.

The new structure improves garment proportions, sleeve construction, front-and-back consistency, riding posture presentation, and the overall accuracy of future ARVENTO apparel visualization.

ARVENTO Design Runway Workflow

Established a more structured ARVENTO Design Runway production workflow for future apparel releases.

BUILDING ARVENTO — Updated every Monday (U.S. Eastern Time).

2026 · Week 36

September · Week 1

ARVENTO Ride Intelligence
Expanded the ARVENTO Ride Intelligence system into a more complete cycling analysis and training platform.
Completed and refined several core tools, including:

1. GPX Route Power Analysis — upload a GPX route and analyze distance, elevation, gradient, estimated power, and pacing strategy.
2. Training Load Estimate — estimate cycling training load using ride duration, intensity, heart-rate zones, and Edwards TRIMP.
3. FTP & Power-to-Weight Estimate — estimate FTP, W/kg, and understand individual cycling power capability.
4. Power Zone Training — developed the interactive training concept for applying FTP and power zones to structured riding sessions.

The overall Ride Intelligence architecture now connects route analysis, rider capability, training load, and power-zone training into one integrated system.

DESIGN ARCHIVE — LB001
Added the new LB001 project to the ARVENTO DESIGN ARCHIVE.

Completed several Shopify presentation fixes across the store.
Improved collection card cropping and image presentation, corrected product-template image display behavior, and verified that the changes did not affect existing product pages or other templates.

ARVENTO Homepage
Completed another round of responsive design refinement for the ARVENTO homepage, focusing on spacing, layout behavior, and presentation consistency across desktop and mobile devices.

2026 · Week 37

September · Week 2

1. ARVENTO Film — Washington, D.C.
The project continued ARVENTO’s approach to Cycling × Place × Storytelling, using Washington, D.C. not simply as a destination, but as part of the narrative and visual experience.

2. ARVENTO Power Zone Training

Reached a major development milestone for ARVENTO Power Zone Training.
The system evolved from a browser-based FTP training concept into a more complete training experience with structured power zones, ride summaries, activity persistence, rider setup, and preparation for both MANUAL and ERG AUTO control modes.
The interface and riding workflow were also refined based on real-device and rider testing.

3. Power Zone Training × Strava
Completed the first production-level ARVENTO Power Zone Training → Strava integration milestone.
Real Power Zone Training activity data can now move through ARVENTO’s Cloudflare infrastructure and be uploaded to Strava as a cycling activity.
This establishes an important technical foundation for connecting future ARVENTO ride experiences with external fitness platforms.

4. ARVENTO Space
Continued consolidating ARVENTO’s digital tools into ARVENTO Space, creating a clearer home for the growing collection of cycling, training, route, and rider-intelligence experiences.
The structure now increasingly connects tools such as Ride Intelligence, Power Zone Training, Virtual Ride, and Ride Better under one broader ARVENTO ecosystem rather than treating them as isolated utilities.

2026 · Week 38

September · Week 3

1. ARVENTO Power Zone Training

Completed a major production milestone for ARVENTO Power Zone Training, bringing together FTP-based power zones, ride tracking, activity summaries, rider identity, and Strava integration into a more complete training experience.

The system now provides a stronger foundation for ARVENTO’s transition from cycling analysis tools into an active Ride / Training platform.

2. ERG AUTO Training Architecture

Defined the development architecture for ARVENTO ERG AUTO, extending Power Zone Training toward automatic smart-trainer resistance control.

The development roadmap was structured into clear stages covering FTMS Target Power, ErgAutoController, ERG ride integration, UI states, and real-device validation.

This establishes the next step beyond manual power-zone training: allowing compatible smart trainers to automatically adjust resistance according to the workout.

3. ARVENTO Journey

Reached a major milestone for ARVENTO Journey.

Completed the Shopify Customer Account identity flow, OIDC / PKCE integration, Journey session architecture, React PWA mounting, and the removal of the previous legacy interface.

The Shopify Dev Identity Acceptance and subsequent Closed Beta E2E work established a functional foundation for future ARVENTO Journey experiences across Shopify and external services.

4. ARVENTO Life — Genoa, Italy

Started development of the next ARVENTO Life Italy story — Genoa.

The new concept combines cycling, maritime culture, ship design, Genoa’s historic streets, the Ligurian coast, and Boccadasse into a new city-based visual narrative.

The main character, Zoe, was developed as a ship designer, together with the initial story architecture, visual direction, character styling, and vertical film storyboard.

Coming Soon — Genoa, Italy.

2026 · Week 39
September · Week 4

1. ARVENTO Film — Genoa, Italy

Completed the ARVENTO Genoa film, connecting the city’s maritime history, Christopher Columbus, modern ship design, music, cycling, and the Ligurian coastline into one visual story.

The film follows the idea of exploration across different eras — from navigation at sea to designing a vessel, riding through the city, and rediscovering Genoa through movement.

2. ARVENTO Life — Genoa

Completed the ARVENTO Life — Genoa city experience.

The new page connects Porto Antico, San Lorenzo, the Caruggi, Corso Italia, Boccadasse, maritime culture, cycling routes, local context, and the Genoa film into the ARVENTO Life structure.

This further develops ARVENTO Life as a platform where city culture, riding, travel information, and visual storytelling can exist within one experience.

3. ARVENTO Italy Expansion

Expanded the ARVENTO Italy content system with additional city and regional development.

New ARVENTO Life structures were completed for Milan and Toscana, covering cycling routes, local culture, rider information, events, seasonal context, and destination-specific storytelling.

This creates a stronger foundation for ARVENTO’s broader Italy content network.